The Rust Was History

In the earlier years, motor cars were prone to rusting and were often seen with patches of the lower regions of body panels eaten through by rust.  European makes, notably Alfa Romeo, seemed specially vulnerable, though Japanese brands were not spared either.

Then circa the mid 1970s, a chemical treatment called “Tuff Kote” splashed onto the automotive scene.  It was touted as the wonder coating that could prevent one’s gleaming trophy on wheels from morphing into an unsightly chunk of brownish iron oxide. 

I remember salesmen of both new and pre-loved cars, quite persistently coaxed their customers to send in their mounts for this “extra protection” (of course they earned a commission).

Later on, as full-immersion cathodic protection technology became mainstream for auto manufacturers, Tuff Kote appeared to have a tough time selling their proposition. 

The Rust Was History,…..,maybe.

1 thought on “The Rust Was History

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s